About the Company
Oi was founded in 2020 by designer Mathieu Gustafsson and furniture producer Anders Östberg with the idea to combine their common knowledge from different parts of the furniture industry ranging from architectural projects to furniture for home use. With its base in both Stockholm & Saigon the company covers both the European market and the Asian market which is the fastest growing economic and cultural region globally. Since the start the company delivers furniture for both the homeand contract market in Europe, Asia and north America, delivering furniture for architectural projects like hospitality projects and to resellers of design oriented furiture. The products are designed and tested to meet the high quality requirements of the contract market, and produced with working methods that support people, local craft traditions and the environment. Oi strive to constantly improve its production by following ethical and environmentally sustainable guidelines All products have been created with agenda 2030 in mind (SDG 11, 12 & 15). Focus has been on social and ecological sustainability. Oi has had a life cycle and circular economy approach since day one.
About the Brand
Oi is a design brand with
a design philosophy rooted in the Scandinavian and Vietnamese heritage.
Aesthetically a combination of Scandinavian minimalism with a touch of vietnamese ”laissez faire”.
Inspired by the vibrant city and
new wave of vietnamese architecture where minimalism and organic aesthetics meet.
Oi’s designs are characterized by using traditional materials and craft from both Scandinavia and Vietnam, and fuse it into a new design language. Always treating the materials in an honest way with the ambition to make timeless pieces.
Through collaborations with established local and international designers, Oi creates high quality furniture with working methods
that support people, local craft traditions and the environment.
With a curious approach and an independent mindset Oi strives
to create products that will both stand the test of time and inspire
the consumer to cherish them
for a long time.
We seek a strong visual identity, optimal function, with small details that make a big difference.